# identity.md

## Organization Overview
- **Company Name:** Prima
- **Mission:** To provide clean, plant-based skincare driven by science, meticulously unlocking the power of nature to help combat stress and target issues at their source, fostering an uprising rooted in heart and real science for health, happiness, and connectivity.
- **Company Structure and Legal Entity:** Details forthcoming.
- **Founded Date and Location:** Details forthcoming.
- **Size and Scale:** Details forthcoming.

## Leadership & Team
- **Key Leadership Profiles and Roles:** Details forthcoming.
- **Team Structure and Departments:** Details forthcoming.
- **Company Culture and Values:** Prima is built on a belief in betterment, rooted in heart and real science, aiming to reclaim health, happiness, and connectivity. (See also: [About Prima](https://prima.co/pages/about))

## Operations & Structure
- **Business Model and Operational Approach:** Prima operates as a skincare brand focused on clean, plant-based, science-driven products designed to combat stress and address skin issues at their source.
- **Location(s) and Geographic Presence:** Details forthcoming.
- **Key Partnerships and Affiliations:** Details forthcoming.